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Privacy Policy

HighFashionExchange.com takes privacy and the protection of personal data very seriously. We implement adequate measures to ensure the protection of such data and to process and use such data in compliance with the applicable provisions, in particular the European Regulation 2016/679 of 27 April 2016 (RGPD).

ARTICLE 1: Data controller

Your Data are collected by HighFashionExchange.com, a company, whose registered office is located at 02-06, 205 Balestier Road, Singapore 329682.

Within the meaning of Article 24 of the General Regulations on Data Protection 2016/679 of 27 April 2016, HighFashionExchange.com acts as the data processing officer.

HighFashionExchange.com has appointed a personal data protection officer who can be contacted by e-mail at the following address: admin@highfashionexchange.com

ARTICLE 2: Data collected and purposes

HighFashionExchange.com, in its capacity as data controller, is required to collect, consult, use, modify, store, transmit and delete personal data within the framework of its commercial and contractual activities.

In accordance with Article 4 of the General Data Protection Regulations 2016/679 of April 27, 2016, the terms “Data” or “Personal Data” refer to any information relating to an identified or identifiable natural person (hereinafter referred to as the “Concerned Person”).

An “identifiable natural person” means a natural person who can be identified, directly or indirectly, in particular by reference to an identifier, such as a name, an identification number, location data, an online identifier, or to one or more elements specific to his or her physical, physiological, genetic, mental, economic, cultural or social identity.

HighFashionExchange.com undertakes to collect personal data only for precise, explicit and legitimate purposes and not to subsequently process such data in a manner incompatible with these purposes.

HighFashionExchange.com undertakes to process only personal data that are adequate, relevant and not excessive in relation to the purposes for which they are collected.

These data are mostly collected directly from the persons concerned when they:

  1. Create a personal space on the Website of HighFashionExchange.com.
  2. Make a request for information on HighFashionExchange.com.
  3. Place an order on the Website.
  4. Navigate on the Website and/or consult the services.
  5. Participate in a game or contest organized by HighFashionExchange.com.
  6. Contact the customer service of HighFashionExchange.com.

As part of the collection activities mentioned above, HighFashionExchange.com collects the following data:

  1. Identity data (surname, first name, gender, age, date of birth).
  2. Contact data (e-mail, postal address, telephone number, social network details).
  3. Billing data and payment terms.
  4. Details of the services and subscriptions subscribed to.
  5. History of the contractual relationship.
  6. A copy of the correspondence of the persons with the customer service.
  7. Where applicable, responses to surveys and questionnaires and comments/opinions.
  8. Technical information related to navigation (e.g., IP address, browsing history, click stream, browser, operating system, information about the devices from which you access the website, etc.).

In order to understand better the data processing carried out by HighFashionExchange.com, we inform data subjects that HighFashionExchange.com may process their data for the following purposes:

  1. The realization of treatments related to administrative management (accounts receivable, orders, deliveries, invoicing, and collection).
  2. The realization of treatments relating to the management of the customer relationship (management of opinions, satisfaction surveys, management of the loyalty program).
  3. The realization of processing relating to the management of complaints (after-sales service, processing of requests for access, rectification, opposition, deletion, management of disputes).
  4. The realization of processing relating to the management of marketing activity and improvement of the Site (analysis of frequentation, customer targeting, etc…).

ARTICLE 3: Data Hosting

All personal data collected and processed by HighFashionExchange.com is hosted in the European Union.

ARTICLE 4: Destination of Collected Data

HighFashionExchange.com is the sole recipient of your data and undertakes not to pass it on to third parties unless a legal request is made to pass the data on to the state authorities.

ARTICLE 5: Data retention period

The data is kept for a period of time appropriate to the purposes of the processing and in accordance with the legislation and regulations in force. Customer data is retained during the contractual relationship, and may be retained for ten (10) years after the termination of the contractual relationship in order to comply with accounting and tax obligations.

ARTICLE 6: Your rights

In accordance with the General Data Protection Regulations 2016/679 of 27 April 2016, each person has the right to access, rectify, erase and make available his or her Personal Data, as well as the right to limit and oppose the processing of such data.

These rights can be exercised by contacting us at the following address: admin@highfashionexchange.com

ARTICLE 7: Cookies Management Policy

A Cookie: does the HighFashionExchange.com’s Website server deposit a text file on your hard disk. It generally contains the name of the server that deposited it, an identifier in the form of a unique number and an expiration date. Its purpose is to collect information relating to your browsing in order to offer you services adapted to your terminal (computer, mobile, or tablet).

7.1 Functional cookies

Functional cookies are necessary for the functioning of the Website and the application. They allow people to use the main features of the Website and to secure their connection. They may allow direct access to their personal spaces via identifiers and passwords.

These cookies have a very short lifespan, as long as the session remains active.

Without these cookies, users will not be able to use the sites normally and it is therefore not advisable to prevent their use or delete them.

7.2 User Experience Optimization Cookies

These cookies make it possible to optimize the operation of the HighFashionExchange.com website. They also make it possible to adapt the presentation of these sites to the display preferences of the terminal used by people during their visits. These cookies thus enable users to have a fluid and customized navigation.

The lifetime of technical performance cookies is limited to thirteen months.

In case of refusal of the implementation of these cookies, users will not be able to benefit from the functionalities described above.

7.3 Technical performance cookies

Technical performance cookies allow HighFashionExchange.com to monitor the technical performance of its sites, to detect problems in order to reduce inconvenience to the User as much as possible, to activate and support security features, and to help detect malicious activity and violations of these terms and conditions of use.

The lifetime of technical performance cookies is limited to thirteen months.

Refusal to accept or deletion of such cookies does not affect the browsing experience of individuals.

7.4 Cookies for audience measurement

Cookies for audience measurement and statistics allow the data controller to know the use and performance of sites, to establish statistics, volumes of visits and use of various elements (content visited, path …) to improve the interest and ergonomics of services offered (the pages or sections most often consulted, the most read articles …). These cookies are also used to measure the traffic of consultation of the website.

The lifespan of audience measurement cookies is limited to thirteen months.

The fact of refusing the implementation of such cookies or deleting them has no impact on the browsing of persons.

7.5 Advertising cookies

In the context of browsing on all the pages of its Website, HighFashionExchange.com may process browsing data and/or use advertising cookies in order to offer visitors advertisements that match their interests. These cookies also make it possible to limit the number of times a visitor sees an advertisement and are also used by the Data Controller to evaluate the effectiveness of its advertising campaigns.
The lifetime of advertising cookies is limited to thirteen months.
The refusal of these advertising cookies has no impact on the use of the Website or the application.

7.6 Shared cookies (social networks)

The HighFashionExchange.com Website may include social networking buttons or modules, such as Facebook and Twitter, that allow visitors to share content with others or to let third parties know your consultation or opinion regarding content on our site.

When visitors use these share buttons, a third-party social network cookie is set.  If visitors are logged into the social network while browsing the sites, the share buttons allow visitors to link the content they view to their user account.

Visitors are invited to consult the privacy protection policies of these social networks in order to be aware of the purposes of use, including advertising, the browsing information they can collect through these application buttons, and the lifetime of the associated cookies.